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DD Freedish 37th online e-auction is put Off

DD freedish 37th online e-auction scheduled to be held today has been put off

The 37th online auction for vacant general entertainment channels on Doordarshan’s free-to-air DTH platform FreeDish slated for Today 22 August has been put off.
According to deputy director-general (DTH) A K Jha, the auction has been kept in abeyance due to administrative reasons till further order’.
Earlier this month, it had been announced that auction would be held with differential reserve prices for general entertainment channels and news channels. The reserve prices for general entertainment channels was fixed at Rs 80 million but the reserve price for news and current affairs channels was Rs 65 million.
While the current capacity of 80 TV channels is all full, DD sources told Indiantelevision.com that this will rise to 104 with the completion of MPEG4 trials which is expected over the next two months.
The sources said the auction had been put off primarily due to the MPEG4 trials.

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